Sansan not only allows you to use business card information that is kept up to date
and share it with your colleagues, it also includes various functions that can increase your sales.
Business Card Management
Of course Sansan includes all the basic functions necessary for business card management, but what is the most special about Sansan is that you can use it to share business cards in your company. It is not only a business card file for each individual employee, but a resource for your company to manage all the information about "that person".
Make full use of the information
in your company by sharing
business cards internally
As you can search through not only your own business cards, but also those held by your colleagues and management, the connections your company has with the outside can all be viewed in one glance.
By sharing business card information, you can:
- make use of the connections in your company for sales approaches
- smoothly hand over information to successors when people change positions or leave the company.
By doing such things, you can make full use of the information your company has collected about its clients.
Collating all the information
about the same person.
With Sansan, business cards from the same people are automatically recognized and collated, so that the information about the same people is kept together.
By sharing business cards in your company, not only the information on the business cards themselves but also the contact history and memos become information available to your company about "that person", which can then be used for your sales activities.
Sansan has helped our teams across offices access contact information and build on new business opportunities by tapping on potential leads through contacts.
Aoyama Sogo Accounting Office.
Bulk email delivery
Create opportunities for sales and approach prospects through mailings
Just by scanning in business cards you can have the information about the people you meet accurately changed into data, and these same contacts can be reached with mail marketing with ease. This is very effective for approaching prospects whose business cards you receive at places like trade shows.
High opening and response rate
Often, email magazines are not even opened by those receiving them. However, by sending emails in the name of the person who they exchanged business cards with, the opening rate and response rate both improve. Also, as Bulk email delivery includes an insertion function, you can further personalize the contents of the email by inserting the recipients' names and company names in the title or body of the email.
You can send richer emails including images with HTML format, that helps you improve the open rate and response rate.
* HTML format is a richer type of email that enables you to use different text colors, text sizes, and images.
No limit to the number of people
who can be sent to
There is no limit to the number of people you can send the email magazine to. Also, by adding a parameter to the URL inside the body of the email, you can then use external web analysis services to track footprints of who did what from that URL. It can easily do much more than other tools that just deliver email magazines.
No need to prepare a delivery list
The biggest advantage is that there is no effort involved in preparing a delivery list. Just by registering business cards in Sansan, they will be changed into data with 99% accuracy. Also, as Sansan handles data as individuals, you do not need to check if there are doubles in the list before sending out. This will greatly reduce the effort it takes to send out an email magazine.
Sansan is perfect for solving these pain points
I would like to develop new sales opportunities
With Sansan email delivery, there is no need to make a delivery list, and you can quickly send emails whenever you would like to. You can also make detailed groupings of your prospects and send contents better suited to each group.
We are not making good use of business cards received at trade shows or events
Right after receiving a business card is when a prospect is most interested in your products. If you do not approach them then, you may lose the opportunity. With Sansan, you can quickly change the cards into data and approach the lead while it is still hot.
Integration with Other Services
Make better use of your data by linking with various external services
Sansan includes mechanisms for linking with external services. As you can link the data and put it to use with various external services such as Salesforce, Marketo, Zapier, etc., this will lead to accelerating your business and making your office work more efficient.
By using APIs, automatically
link your customer information
with other systems
We also have APIs that allow you to link Sansan with your mainstay systems or other customer management systems. As Sansan automatically updates and adds customer information, the other systems it is connected to can also have accurately integrated customer information. And no effort needs to be expended for maintenance.
About Integration with Salesforce
Using Sansan, business cards will be accurately transcribed, and automatically updated in Salesforce. Without any effort, you will have a customer database that covers all your points of contact, from existing customers to newly found prospects.
Make even more use of the data
by outputting it as CSV files
When you need accurate and up-to-date customer information, you can easily output it as a CSV file. The CSV file format is highly versatile, and it can be used for making delivery lists for seasonal greetings or direct marketing, and the file that is output can be used in many different applications.
We link Sansan with Marketo and do our nurturing this way. Compared to before we were linking them, we have been able to maximize the value of our leads.
Kengo Horiuchi, Treasure Data.
You can make use of Sansan
from your mobile as well.
In addition to being able to make phone calls from business cards and pull up maps from them, you can check the names and departments of the people you are visiting, making use of the business card information you have wherever you are, at any time.